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|Posted on January 31, 2012 at 10:07 PM|
Every company offers, to varying degrees, products, service and pricing. Some have high prices and with that one would expect excellent service and high quality products. Others have lower prices but usually at the cost of quality or service (or both).
It is very difficult for any company to offer high quality products and outstanding service along with low prices. Some may do it for a time but at some point something has to give because without sufficient profit due to low prices they can't afford to provide both quality products and excellent service.
I am a frequent customer of Amazon.com. Right now they offer great prices on a lot of products, ship it for a very low price (or free) and back it all up with great service after the sale. However, if you follow their stock you know that their profit picture has never been very good and that many quarters they post a net loss even though they do billions of dollars in business. At some point the investors and owners will get tired and go elsewhere unless they can find a way to make a profit. This can only be done by raising their prices, or cutting back on their service.
The reason I bring all this up is that this is all very true in the cabinet business. There are few companies (in fact no major manufacturer that I know of) that provide low prices along with excellent service and quality. The truth is that a profitable company has 3 options:
> Offer low prices with lower quality cabinets but good service
> Provide low prices with quality cabinets but poor service
> Sell at high prices with quality cabinets and good service
It all comes down to the old adage, "You get what you pay for." Keep this in mind when shopping for cabinets for your remodel or new home.
Categories: Cabinet insight